Branding · Marketing · Advertising 215 545 4850 Branding · Marketing · Advertising 215 545 4850 Have you ever met a person fond of the color purple? Like really fond of it. If you mention the color purple to them, they enthusiastically blurt out: “I love purple!”
As it turns out, purple is the most powerful color in the spectrum. As a visible form of light, a color’s wavelength determines its strength. The smaller the wavelength, the more powerful the energy. The wavelength of violet is 400 nanometers making it the smallest–and strongest–of all colors. This may explain why purple is associated with supernatural energy. (more…)