I know, as well as the next shy person, how difficult it can be to establish a unique personality in life (a.k.a. personal brand). Whether on the job, in the classroom or in your own social circle. But when it comes to personal branding, especially as a creative, introversion can play a big role. (more…)

As the elevator was going up to the 16th floor, I didn’t know what to really expect of Tag Strategies. Questions like “What is the office going to look like? Will the people be friendly? Is the interviewer going to be intimidating?” were going through my head. Clicking through their website gave me an understanding of who they were and what they did but while entering the office I put aside all my preconceived notions. The interview process was smooth and after accepting my position as a new business development intern, I was ready to get started.

Embracing the office and everyone who works here was one of the best decisions I made. It not only lead to an amazing experience but also allowed me to understand the dynamics of a marketing/branding agency. Being a small company, everyone who works here makes Tag what it is. Their industrious yet charismatic personalities are a perfect mix for an efficient and fun environment. The working atmosphere makes coming to work effortless and enjoyable; more of something to look forward to rather than a burden. (more…)

Throughout college, professors and advisors constantly reiterate how crucial interning is to the success of a student entering the workplace.  As an advertising and public relations major, I know how competitive the communications industry is, so I made it my mission to intern for both a public relations and advertising agency before graduating from Rowan University.

I always say that the only way to truly understand something is to experience it. College is a necessity and extremely beneficial to the youth of America, but I personally don’t believe that professors can fully prepare you for a real world position based on in-class learning. I believe the only way to completely learn the ins and outs of an industry is by gaining experience through internships.