Branding · Marketing · Advertising 215 545 4850 Branding · Marketing · Advertising 215 545 4850 Like many of my contemporary college students I am a very big fan of breakfast cereals. In fact—to us—it is not just breakfast cereal, but lunch cereal, dinner cereal, and late-night-snack cereal. And despite our parents telling us to act our age we still have a place in our hearts, and our bowls, for children’s cereals. So when I recently saw Froot Loop’s “Bring Back the Awesome” advert I got that glittery feeling that one gets with a good ad, the feeling that says, “They’re talking to me.” (more…)