Intern - Tag Strategies
Brands • Marketing • Advertising
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Intern

Pokémon GO!

Pokémon GO!

By the time the Pokémon anime television series began airing, I was more interested in girls, art, and music than brightly colored seizure-inducing cartoons. It was never really my thing, but my younger brother was a fan, so I had an awareness of it. From an...
Catalog Brands Die; “Box Brands” Are Born.

Catalog Brands Die; “Box Brands” Are Born.

It is an easy observation that as society and the world in which we live changes, the way we interact with brands changes too. However it is not so easy for brands to keep up. If you think about pre-Internet days, there were only two ways to shop at home: infomercials...
The Unsung Heroes Of March Madness.

The Unsung Heroes Of March Madness.

It’s that time of year again! Perhaps the most anticipated season in sports, March Madness is upon us. If you’re anything like me, you’ve spent the last two weeks obsessing over your brackets, entering leagues, and trashing talking your friends in the spirit of (sort...
Alone In A Brand New World.

Alone In A Brand New World.

I know, as well as the next shy person, how difficult it can be to establish a unique personality in life (a.k.a. personal brand). Whether on the job, in the classroom or in your own social circle. But when it comes to personal branding, especially as a creative,...
Against The Grain: Making Cereal Ads For Generation Y.

Against The Grain: Making Cereal Ads For Generation Y.

Like many of my contemporary college students I am a very big fan of breakfast cereals.  In fact—to us—it is not just breakfast cereal, but lunch cereal, dinner cereal, and late-night-snack cereal.  And despite our parents telling us to act our age we still have a...

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